rediff ILAND
 Welcome Guest, | Create your own iLand| Sign In  | New User? Get Started
Home
iLand
Blogs
Friends/Contributors
Guestbook  
 
Vikash Singh
Categories
Blogs
What is an RSS feed?
RSS Feed 
seobyvikash.rediffiland.com/ 
Recent Posts
 14:59 | 21/Apr/2008 | 0 Comment(s)
My Other Blog


Read My other Blog: getrankingbyseo.blogspot.com
Permalink 
 13:58 | 21/Apr/2008 | 0 Comment(s)
Simple SEO Tips Anyone Can Use for Better Search Engine Ranking


You"ve built your website or sales page, submitted a Google site map, it"s been indexed, and now you"re checking Google and your weblogs every day to see where you rank and how many visitors you"ve gotten. But there doesn"t seem to be much happening, does there?

A common misconception about SEO (Search Engine Optimization) is that once you"ve built your website, you"ll automatically start attracting visitors. Another misconceptionis that once your site has been indexed by the various search engines, you"ll get a high ranking in the SERPs (Search Engine Results Pages)for any and every keyword you like. In reality, the process of optimizing your site for the search engines - in other words, getting ranked for specific keywords - requires you to have a strategy, as well as putting
in some degree of effort.

Surprisingly, you can achieve 75-80% of the maximum SEO by taking a few simple steps when you put together your webpages.

First, you need to decide which keywords to target. Generally speaking, you will do best by choosing no more than three keywords or phrases per page (that"s per page, not per website). This requires a balance between what most people in your target market tend to search on, and what words have less competition - such that you"re more likely to get
a higher ranking quicker than otherwise. If you don"t know what keywords your prospective customers tend to search on, look at your competitors and what keywords they are ranking on. You can also look at the source code for their home page and see what keywords are in their "meta keyword" tag at the top of the page.

Once you"ve decided on the keywords to target, it"s time to strategically include them on the pages of your website. Consider which pages should be optimized for which keywords. You"ll want the headline and lead paragraph to begin with, or at least include, you are chosen keywords. After that, it"s a matter of sprinkling them throughout a given page in the following manner...

Now consider the "title" tag. Keywords placed in the title tag of a webpage are the biggest "on-page" factor for how and where search engines rank that web page in the SERPs. Other tags to which the search engines tend to give greater weight are the heading tags, particularly the H1 and H2 tags (in that order or priority). Apart from this, you want to have your keywords appear throughout the text of the page.

Much has been written about using a particular level of keyword density (i.e. the degree to which keywords appear in proportion to the entire volume of text on the page), however current thinking is that your keywords should appear as natural as possible. Excessive keyword frequency will not only turn off visitors but also raise "red flags"
among the search engines. We"ve all seen webpages that are obviously written to include keywords. More times than would be natural. The search engines are acutely aware of the various tactics used by people to gain greater rankings and, where they believe that a site is guilty of "search engine spam", are quick to drop those sites from their
indexes altogether. This is not a risk worth taking!

Another thing to consider when building your website is to remove any obstacles to search engine indexing. Search engines cannot "read" images, Flash movies, CGI scripts or dynamically generated pages, so while having these on your website won"t necessarily harm your ranking, they won"t help it either. In general, the cleaner looking the text in your source code, the easier it will be for search engines to "see" your keywords.

If you are using images and Flash movies, for example, it"s a good idea to give them a file name that contains the key words, and (in the case of images) use the key words in the relevant "alt" tags. Providing key word rich links between your web pages is another useful way of improving your search engine results. Remember, search engines
typically index website content. In general, the more quality, topic-relevant content, the better. And of course the more useful the content, the more likely others will actually link to your site - an "off-page" benefit to search engine optimization.

Optimizing your website for the search engines involves both planning and implementation. Think carefully about which keywords to target and then carefully construct your website to make the best possible impact on the search engines. There is, of course more to search engine optimization than just on-page factors. However, it"s important (and
easy!) to ensue that your website is designed for maximum favorable attention from the search engines.

As with so many other things, a few simple steps can vastly improve your website performance and ranking, whether your goal is ecommerce, Internet Marketing, Affiliate
Marketing, or simply increasing website traffic.


Permalink 
 13:13 | 31/Oct/2007 | 0 Comment(s)
Search Engine Optimization In India


Back Links-increase your Website Value
One aspect of closer online promotion is to create content. But the work is not really end with the creation of compelling content, it starts from there. The next and most crucial step for the strengthening and the sale is online content to create visibility through the construction and increased  link popularity.

The sale is an art and customers, to your website needs a good marketing strategy online. A effective method of increasing online sales through getting new customers to your website by turning to the right people. The priority is to identify your target and then go to them. The question is how you can communicate effectively to your target audience.

The answer lies in the significant relationship building also known as link popularity. You can promote your website content, product or service give specific information linking that revolves around a healthy revenue model. Promotion-seo.com is closely ways to promote your site content.

Links Back Stage 1:

Get a consultant who can help you understand the importance of the sale of content and also guide you in promoting it. Otherwise, you can rent a farm, which can be a good content writers, graphic designers, and programmers.

There are two advantages: First, they will be able to develop content-rich, to be able to create your website and on the other hand the presence of your company will also get mileage and visibility of the on its own Web site.

The third advantage is that you will be able to strengthen the link building your site to link to the consultant"s Web site, or they may provide a link to the backward or forward from its Web site to yours. You can even use the name of the firm or consultant on your promotional materials such as press releases.

Links Back Stage 2:

All types of directories: This is an important aspect of building brand visibility. If you already have a mailing list, you can send it to all the listed individuals. You can create links bait by adding your link in the email, so they can visit your site and get more information.

You can also encourage people by offering coupons or create loyalty programs and rewards to the various regimes. This is a good way to lay bait link and then bring people to your Web site and the increase in traffic and revenue. A very clever way to link baiting is to offer a free. For example, consider a mortgage site, which could provide a payment calculator where visitors can calculate the monthly payment for buying a home. A free offer encouragement and will result in an increase of a
link popularity as a visitor can submit your site in forums with a link perspective and can use the calculator on your site and if your sites" content is sufficiently attractive to you risk the converting to the Internet site of a lead or a sale.

The second option is to build the link to start a blog. Whether to sell a service or product, you can always create a Blogs that will attract people and others can make comments. Add a link to your blog to strengthen the link building that visitors will be able to visit your site.

The third method of link building is, by submitting articles to article directories or ezines. You can always add a link to your website and most of the article directories will allow you to submit articles free. One of the first article directories is ezinearticles.com

Links Back Stage 3:  Social Responsibility:

This has a very good place in the business world today. You have to create content that is effective, fair and morally can give the right impact. Use the link for the construction by inserting your website and present content on strategic places like the Web sites of non-profit organizations.

Links Back Stage 4 Banners:

You can use the return exchange banner in the process of consolidation of internet conection. You can add your banners on the web sites of non-profit organizations and other organizations and web sites, and create a link back via banners maximize traffic and create a brand building. The most interesting in the content of the banner, as many people would be interested. You can add content on the banners and advertisements which have a direct link and the lure of traffic or visitors to your website.

Secrets
SEO Experts Dont Want You To Know                               

There are no magic tricks or quick answers. I know this may sound crazy, but when you
create your website pages you have to keep one very important thing in mind, the end user. KISS, keep it simple stupid will allow you too page rank in the top 5 search on any niche or keyword you are using.

Even when Google changes their algorithms you won’t be worried. These  SEO techniques are not fantastic, they just work. You will need to stick with the basics, these have worked for years, they work now and it is what the search engines want I feel there are two types of SEO people, 1. the first is simply setting up your website so the search engines will serve you when a potential customer types in your keyword, 2. the second is Search Engine Octopus.

This person constantly sits and tweaks their pages, not thinking about the end user. You don"t want to be the second SEO. We all want to be on the #1 page and listed with all the major search engines. Keywords are the bread and butter to your online success, but gathering a large number of keywords and then dumping them into your site will not work.

Relevant keywords and relevant content on your keyword is the key to success. Don"t build your pages using only your main keyword, search engines will also determine other relevant keywords, use variation keywords.

A reality check, use every possible keyword, one month that keyword may only have 300 searches, but the previous month it may have had over 1500. Here is another basic SEO technique often overlooked, site structure. We all do it including myself, create a couple of pages ftp them and then hope the search engines pick them up. Maybe later on you will add a couple of pages and hope for the best this is generic and wrong!

Want to see how a site should be properly structured?. Head over to Ebay. The key here is to concentrate on categories and not the menus on our site, use your keywords and create a skeleton structure of your website so that your keywords flow consistently. Another important part of being listed in the search engines is the Title tag; get this wrong and you will lose a lot of traffic.

Remember the first two or three words should have your keyword in it, I also wouldn’t
go over a maximum of 9 words. Try and create a catchy and inviting title, something that will appeal to the surfer, so you can get the click. Elaborate and make the title catchy, provide a solution for your customer to ensure the click.

I believe 99% of all webmasters shoot for the top ten keywords, certainly understandable to get a lot of traffic. But consider this, why not concentrate on the bottom of the list and work your way up, here you will want to try and focus on the targeted keywords for your industry. What you want to do is understand your main keyword and think logically.

Yes, .it may have less people searching for them but at least they will be more accurate and highly targeted. Remember each page you create for your website will have it’s own value, so each page is keyword targeted. If your particular market has 50 keywords then by all means create 50 pages. Linking between sites is an crazy task, most webmasters will spend weeks searching for links and a lot of webmasters are very choosey with whom they exchange links with.

If you set up your site properly and it is established, you can let them come begging to you for links, the key here is to properly structure your site Read More about SEO at
About SEO Service
Permalink